Is the movie theater industry dying? We’re here to save it. In our AMC Shark Tank project, we reimagined the future of cinema by partnering with HBO Max to bring streaming content to the big screen. Our plan featured two bold tactics: hosting exclusive premiere nights with immersive, themed experiences and organizing binge-watching marathons for iconic shows. By creating a detailed budget and media plan, we aimed to attract occasional moviegoers, diversify revenue streams, and position AMC as a destination for shared, unforgettable entertainment experiences in the streaming era.